landscape in Finland
Leah Berenson
Leah Berenson
March 24, 2023 ·  4 min read

Finland is giving away free trips to teach people to be happy

Traveling is arguably one of the most exciting we, as people, can do. New foods, scenery, and cultures await. However, when you live in one of the happiest places in the world, what then is the goal? The goal becomes encouraging happiness in others rather than seeking adventure elsewhere. Unsurprisingly, Finland was deemed the happiest country in the world. Resulting in the decision to offer free vacations to “teach people how to be happy.”

Finland’s Happiness Data

A 2023 World Happiness Report was recently published, and Finland’s results reflected substantial happiness for its citizens. So much so that the 2023 report dubbed Finland the happiest country in the world, stating it’s “significantly ahead of all other countries.” A team of independent researchers looked at a number of variables. Most significant were those such as crime rate, average income, physical health, and mental well-being.

Researchers found information from Gallup’s World Poll. Describing itself as a “global analytical and advisory firm,” the organization measures data from countries worldwide so that government officials can monitor overall problems affecting the population. Or, in Finland’s case, how to set an example to the rest of the world about achieving happiness. After all, this is the 6th year they’ve been in the first place, which says a lot because the poll has only been running for 11 years. As a result, Finland has big plans to celebrate.

Announcing the Special Getaway

Business Finland announced on March 13, 2023; the country is offering for ten people to take a free vacation to come to Finland and learn how to be happy. Heli Jimenez is the senior director at Business Finland. She explained that Finland’s state of happiness “stems from a close relationship with nature and our down-to-earth lifestyle: it’s not some mystical state.” Fortunately, it’s a “skill that can be learned,” she believes. The project, “Materclass of Happiness” will be a 4-day trip to Kuru Luxury Retreat. Located in Finland’s Lake District, the June excursion will include travel costs and a private room with access to all the amenities one might find at a luxury hotel.

It looks like anyone is eligible to apply because the website doesn’t appear to have any age, gender, or other demographic restrictions. According to their about page, Finland’s only requirements are to fill out the sign-up form and complete a social media challenge. Therefore, the rules to be an applicant are pretty simple and straightforward.

How to Apply

Step one is to fill out the sign-up form, asking for basic information such as name, country of origin, and phone number to be submitted online. The second and last step is the social media challenge. Potential guests should post a video to Instagram or TikTok explaining what makes them “secretly a Finn.” The deadline is April 2nd, at which point 10 lucky candidates will be selected to travel and learn one of the most sought-after concepts of all time, achieving happiness.

On the trip, guests can interact with experts to learn about the correlation between nature, food, crafts, health, and well-being. The visit will be filmed for the purpose of advertising and encouraging tourism.

Much to Love About Finland

Most people would jump at the chance to go to a new place, especially when that trip is free. However, not knowing much about a place can cause some apprehension. After all, how will you get around, eat, or pinpoint possible dangers without some concept of the language and way of life?

Even with an icy winter, there’s much to love about Finland. The country’s history is rich, with much pride and perseverance. From the 12th-19th century, Finland was under the control of Sweden. In 1809, it became an autonomous grand duchy of Russia.” During WW2, Finland resisted the Soviet Union but lost much of its territory. Finland began to rebuild itself, shifting from a farmland and forest economy to a modernized industrial economy. Today, the income rate is one of the highest in Western Europe.

Finland is one of the most northern countries in the world but boasts beautiful, albeit freezing, landscapes. It’s also one of the most densely wooded countries in Europe, with nearly 2/3 of the land mass being covered in thick forests. The humble country has around 56,000 rivers, lakes, and marshlands. Even more incredible is its more than 2,700-mile coastline, dotted with thousands of tiny islands.

Fun Facts of Finland

As if being 1st for happiness and the scenery wasn’t enough to convince you, here is a list of random, quirky, and amusing facts about Finland. They have many unusual sporting events, including a “mosquito hunting challenge,” “swamp football,” and “air guitar competitions.” This next fact is perhaps an example of why the citizens of Finland are so happy. There are fewer cars on the road than saunas. These are used for a multitude of reasons, including relaxation, promoting healthy skin, and boosting heart rate and metabolism. Apparently, saunas are so popular that even Burger King has one. Next, this one might surprise many people. However, contrary to popular belief, the Finnish language differs significantly from other Scandinavian languages. The last fact might just be one of the most inspirational things about Finland, all education is free, even at a University (College) level.

Overall, Finland sounds like a beautiful place that highly values the happiness and well-being of its citizens—furthermore, prioritizing health, treatment, and support for healthcare, education, and those struggling with addiction or mental fortitude. Additionally, the country collectively recognizes the importance of nature, relaxation, and peace. It’s no wonder why Finland has the happiest citizens in the world.

Keep Reading: I Don’t Mean To Rub Salt In Your Wounds’: Swede Tells Americans What It’s Like To Live In Sweden And It’s Eye-Opening

H/t Business Insider