Louisville slugger
Julie Hambleton
Julie Hambleton
November 7, 2023 ·  7 min read

20 American Brands That Are Still Made in The US (and 21 That Aren’t)

The United States is a massive country with huge consumer demand. On top of that, there is pressure to produce high-quality products at an incredibly fast pace, and all for low prices. This is a tough standard for many brands to meet. For this reason, they outsource much, or all, of their production to other countries. This is a list of brands that are still produced in the USA, versus those that have outsourced.

20 American Brands That Are Still Made in The US

Close up waving flag of America
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If you are looking to purchase American-made products, then this is the list for you. These are 20 brands that were created in the United States and to this day still are. (1)

1. 360 Cookware

360 Cookware
Credit: workingwonders

This is an American company that makes all of their cookware in the United States. They pride themselves on being able to provide the best quality products for their customers at an affordable price.

2. Raleigh Denim

Raleigh Denim
Credit: cntraveler

Raleigh denim is a brand that’s been around since 1865, when it was founded in North Carolina. Today, its jeans are still made in the US.

3. New Balance

kent,uk 01.01.2023 New Balance 574 Pink grey and green Encap womens Running Trainers Womens jogging exercise Shoes. modern and stylish Athletics and marathon equipment.
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This popular athletic footwear brand is known for its commitment to manufacturing a significant portion of its shoes in the US. They have various domestic production facilities, contributing to the growth of local economies.

4. Gibson

Anaheim, California, United States - 01-19-2020: A view of several featured Gibson guitars on display at the Gibson booth, located at the NAMM Show.
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Gibson guitars have been synonymous with American music for decades. The company continues to craft its iconic guitars in the US, ensuring that the tradition lives on.

5. KitchenAid

BERLIN, GERMANY - CIRCA SEPTEMBER, 2019: KitchenAid products on display at the Kaufhaus des Westens (KaDeWe) department store in Berlin. KitchenAid is an American home appliance brand.
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Known for its high-quality kitchen appliances, KitchenAid maintains manufacturing operations in the US. Many of their standout products are proudly made on American soil.

6. Louisville Slugger

Los Angeles, California, United States - 02-25-2020: A closeup view of a Louisville Slugger wooden bat with a weathered baseball on a wooden surface.
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The famous baseball bat brand remains committed to its American heritage by manufacturing its bats in its Louisville factory. It has been the weapon of choice for many baseball players throughout history.

7. Crayola

Crayons closeup photo many random colors together
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Crayola, the well-loved crayon manufacturer, has kept its production within the US since its establishment in 1885. Its headquarters and largest factory are located in Easton, Pennsylvania.

8. Lodge

Hong Kong, Hong Kong - Dec 5, 2022: Lodge cast iron skillets, with a metal spatula, leather handle sleeves and a chainmail scrubber on a wooden background. Cast iron cleaning and care.
Credit: Shutterstock

Lodge is a renowned cookware brand, known especially for its cast iron skillets. With its manufacturing facilities based in Tennessee, Lodge is a true American brand that has stood the test of time.

9. Zippo

The man holding Brushed chrome lighter with windproof in the dark.
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Zippo lighters have become synonymous with a durable and reliable flame. The iconic lighters are still proudly produced in the US, ensuring their quality remains uncompromised.

10. Stetson

Stetson hats
Credit: stetson

Stetson hats have embodied the spirit of the American West for over a century. The brand produces its iconic headwear domestically, maintaining its authenticity and craftsmanship.

11. Steinway & Sons

May 26, 2022. Portrait of a world class Steinway and Sons piano black and white keys in Athens, Greece.
Credit: Shutterstock

A legendary name in the world of pianos, Steinway & Sons continues to craft its exceptional instruments in its factory in New York City. Their pianos are highly regarded for their superior sound quality.

12. Airstream

WASHINGTON DC, USA - SEPTEMBER 24, 2018: An Airstream Sport travel trailer parked at a campground.
Credit: Shutterstock

Airstream trailers are renowned for their distinctive aluminum exterior and comfortable interiors. The company still manufactures its iconic trailers in the US, upholding its commitment to quality and craftsmanship.

13. Jack Daniels

Lviv, Ukraine - April 07.2020: Jack Daniels whiskey, whiskey bottle of whiskey in the basement, whiskey production
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Jack Daniels is one of the most widely recognized whiskey brands worldwide. They proudly continue to produce their popular spirits in their distillery in Lynchburg, Tennessee.

14. Allen Edmonds

Allen Edmonds
Credit: wzdstore

Quality men’s footwear is synonymous with Allen Edmonds. The brand still handcrafts its shoes domestically, ensuring that American craftsmanship is showcased internationally.

15. Weber

Hillsboro, Oregon / USA - 24 May 2020: Up close photo of a logo of Weber company of a top of a gas grill covered in raindrops
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Weber grills are the go-to choice for many BBQ enthusiasts. The company maintains production facilities in the US, ensuring that their high-quality grills are made with precision and care.

16. Craftsman

PORT CHARLOTTE, FLORIDA - January 08, 2021 : Craftsman Tools power tool retail display at Lowe's home improvement store.

Known for its durable and reliable tools, Craftsman continues to manufacture many of its products in the US. Their commitment to American craftsmanship has remained strong since its founding in 1927.

17. Wilson

MADRID, SPAIN - 12 DECEMBER, 2017: Image of a basketball ball lying on a wooden floor. Wilson Solution FIBA official match ball.
Credit: Shutterstock

Wilson Sporting Goods remains dedicated to producing its sports equipment in America. From tennis rackets to footballs, their products are made with meticulous attention to detail.

18. Harley-Davidson

RUSSIA-JULY 7, 2013: Harley-Davidson Sportster 883 Low. Harley-Davidson sustains a large brand community which keeps active through clubs, events, and a museum. Filter applied in post-production.
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Harley-Davidson motorcycles have become synonymous with American freedom and the open road. The company continues to manufacture its motorcycles in the US, keeping the spirit of American biking alive.

19. Hershey’s

SINGAPORE - November 10, 2017 : Hershey's chocolate on the shelf for selling. Hershey's was founded in 1894 and is the largest chocolate manufacturer in North America.
Credit: Shutterstock

As one of the largest chocolate manufacturers in the US, Hershey’s keeps its production within the country. Their bars and other chocolate products are still made in their factories across the US.

20. New Era

Shanghai,China-Oct. 23rd 2022: close up New Era Cap store brand logo. An American headwear company
Credit: Shutterstock

Known for its iconic caps, New Era prides itself on producing headwear that represents the American sports culture. Their caps are still proudly made in the US, honoring their commitment to quality.

Read: Why Did McDonald’s Fail in Bolivia?

20 American Brands That Aren’t Made in The US

Globe sphere orb model effigy. (vintage style)
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While the previous brands have maintained their American-made status, not every brand has been able to do so. The following brands are from the United States, however, either part or all of their manufacturing is now done overseas. (2)

1. Apple

Lahore, Pakistan - May 13th, 2021: Flat Lay of different apple products on a grey background.
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Although Apple is an American brand, the majority of its products are manufactured overseas, primarily in China.

2. Nike

GLASGOW, UK - JUNE, 2022: Nike store. Nike is one of the world's largest suppliers of athletic shoes and apparel. The company was founded on January 25, 1964.
Credit: Shutterstock

Nike, a globally recognized sportswear brand, produces the majority of its products in various countries overseas, including China, Vietnam, and Indonesia.

3. General Electric

Ft. Wayne, IN - Circa December 2015: General Electric Factory. GE is the world's Digital Industrial Company IV
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The multinational conglomerate, General Electric, has shifted a substantial portion of its manufacturing operations offshore, resulting in products being manufactured outside of the US.

4. Ralph Lauren

3 colorful close up stitched ralph lauren logo on shirts
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While Ralph Lauren is an American fashion brand, a significant portion of its products is manufactured overseas, primarily in countries like China, India, and the Philippines.

5. Procter & Gamble

P&G sign
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P&G, a multinational consumer goods company, has extensive manufacturing operations outside of the US. Many of its products are produced in countries like China, Brazil, and Germany.

6.Ray Ban

BANGKOK, THAILAND - AUGUST 24, 2016: The Ray-Ban Caravan with gold frame and classic G-15 Lens. Ray-Ban is a brand of sunglasses and eyeglasses founded in 1937 by American company Bausch & Lomb.
Credit: Shutterstock

Ray Ban is an American brand, but its sunglasses are manufactured in China and other countries.

7. Hush Puppies

Kota Kinabalu, Malaysia - October 15, 2017 - Hush Puppies store at Imago Mall. Hush Puppies is an American internationally marketed brand of contemporary, casual footwear for men, women and children.
Credit: Shutterstock

Hush Puppies is an American brand known for making comfortable shoes. Most of their manufacturing, however, is now done in China and Vietnam.

8. Black and Decker

Miercurea Ciuc, Romania- 23 September 2020: Old, scratched, used Black and Decker cordless screwdriver in a small woodworking shop.
Credit: Shutterstock

Black and Decker is an American brand known for its power tools. However, many of their products are manufactured overseas in places like China, Mexico, and the Philippines.

9. Ford

Seattle, WA, USA January 1, 2023 Ford Raptor parked showing the front of the truck
Credit: Shutterstock

Ford is an American brand, but it outsources much of its manufacturing to other countries. The majority of its cars are made in Mexico and Canada.

10. Schwinn

Serdang, Malaysia - July 29, 2018 : Nice details on vintage Schwinn bicycle displayed during Art Of Speed Malaysia 2018 held on MAEPS, Kuala Lumpur, Malaysia.
Credit: Shutterstock

Schwinn is an American brand known for its bicycles and exercise equipment. They manufacture their products in countries like China, Taiwan, and Vietnam.

11. Arrow Shirts

Bangkok Thailand-Sep2018: Arrow USA brand shirts shop at department store
Credit: Shutterstock

Arrow shirts have been an American staple since the mid-1800s, starting out in Chicago and Troy, New York. Today, however, they do their manufacturing in Cambodia, China, Bangladesh, Ethiopia, or Kenya.

12. Woolrich

ROME, ITALY - CIRCA NOVEMBER, 2017: interior shot of Rinascente store in Rome.
Credit: Shutterstock

This company dates back to Union troops in the civil war, to whom they supplied uniforms. Today, they produce in China, Vietnam, and other countries.

13. Gerber

Credit: Shutterstock

Established in 1928, Gerber is one of the most famous child and infant brands in the world. The infamous ‘Gerber Baby’ has always been a company symbol, and it is arguably one of America’s most famous food brands. While its roots are in the US, Gerber was acquired by Nestle, the Swiss multinational food and drink processing conglomerate, in 2007 for 5.5 billion dollars.

14. Levi’s

Leesburg. Virginia. USA. December 21, 2022 Levi's 511 jeans. Row of multi-colored branded pants. Selective focus.
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Levi’s is an American brand that has been around for over 150 years. Today, however, their products are manufactured in China, Vietnam, and other countries around the world.

15. Nest

Calgary, Alberta, Canada. Aug. 29, 2020. A person cooling down with air conditioner with a iPhone 11 Pro Max using the nest app on celsius metrics using a wireless Nest Learning Thermostat.
Credit: Shutterstock

Nest, a well-known smart home automation company, manufactures its products across several countries, including China and Mexico, rather than domestically.

16. Gillette

Leon-Spain-22 February 2022.Closeup of Gillette Blue 2 razors Plus over blue background
Credit: Shutterstock

Known for razors and shaving cream, Gillette proudly says that they are “made in the USA”. This, however, is not true. They also produce in China, Mexico, and Brazil.

17. Barbie

Ryazan, Russia - April 9, 2021: Portrait of a Barbie doll with loose blond hair
Credit: Shutterstock

A brand that is currently seeing a resurgence after the 2023 summer box office hit The Barbie Movie, it is largely known that Barbie was invented in the United States. Today, however, they are no longer manufactured there. Mattel, Barbie’s parent company, has outsourced all of their manufacturing to China.

18. Huffy

rear wheels of Huffy bikes in a rack waiting for someone to ride at Mt Tremper NY May 22 2021
Credit: Shutterstock

Huffy’s iconic bikes used to have a small American flag painted proudly on the bike. The introduction of massive retailers like Walmart and the dip in the bike sales market, however, made them move their production to save on costs. Huffy bikes are now produced in Mexico and China.

19. Fisher Price

WOLVEGA, THE NETHERLANDS - DECEMBER 2, 2016: Toys from different brands in a toy store. Aisle with a variety of Toys in a Dutch Action Superstore.
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Fisher Price is a brand that most people associate with toys for young children. They were founded in 1930 by art teacher Herman Fisher and accountant William Price, and they started out making toys for their own children. Mattel purchased Fisher-Price and now does all manufacturing in China.

20. Burger King

Burger King
Credit: Shutterstock

While Burger King is headquartered in Miami, Florida, and is owned by the Canadian-American multinational fast food holding company Restaurants International, they are not as USA-centric as they seem. 3G Restaurant Brands Holdings LP, an affiliate of the Brazilian investment company 3G Capital, owns a 32% stake in Restaurant Brands International.

21. Converse

UKRAINE, DNEPR - JUNE 23, 2023: Red Converse All Star sneakers on women's feet. High quality photo
Credit: Shutterstock

Converse is a brand that most people know and love. They are known for their Chuck Taylor All Star sneakers, which have been worn by everyone from celebrities to athletes. They sold to Nike after financial troubles and are now manufactured in Indonesia and other countries.

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  1. Here Are 100+ Brands That Are Made in the USA.” Clark. Charis Brown. May 25, 2023.
  2. Iconic U.S. Brand Products That Aren’t Made in America.” Cheapism.
    Jeff Rindskopf. August 25, 2023.